Magnolia Soap & Bath Co.

Franchise Fee: $60,000
Royalty: 7%
Total Investment: $271,900 - $498,500

Founded: 2018
Franchised: 2020

Can Be Home Based: No

VetFran Member: No
SBA Approved: Yes

Magnolia Soap and Bath is a thriving brand in the $43 billion soap and household products industry. We are actively addressing the growing consumer demand for clean, natural, and paraben-free ingredients in everyday products. Our unique retail model offers a captivating, sensory-rich experience where customers can see and smell our locally handcrafted products, and even get hands-on with soap and candle-making parties. This engaging approach has created a loyal following, validated by a 92.6 NPS score and a high number of referrals from existing customers and franchisees.

Our franchise model is built for scalability and success. We operate with a simple labor model, requiring only one to two employees during most store hours for our 1,500 to 1,800 sqft locations. Magnolia Soap and Bath is an omni-channel business, with revenue streams from in-store retail, parties, e-commerce, and wholesale. We empower our franchisees by managing e-commerce sales, wholesale, and fulfillment, allowing them to earn a profit share without the operational burden.

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